RIGHTS METHODOLOGY

Every asset is classified, evidenced and auditable before it ships.

Two parallel classifications: one for what is in the frame, one for who supplied it. Both applied per asset, written into the sidecar and backed by a provenance record.

SYSTEM 1 — FOOTAGE TIERS · WHAT IS IN THE FRAME
TIER 1 — CLEAR
no identifiable people
No identifiable people

Landscape, reef, wave, aerial, empty water. Person detection returns zero across all sampled frames. Licensed unrestricted for AI training.

people_detected: false
masking_applied: false
licence: unrestricted
TIER 2 — RELEASED
people · release on file
Staff, instructors, guides

Named individuals with an AI-scoped release on file, signed per person and linked to the operator contract. Bounding boxes retained as annotation.

people_detected: true
release_id: REL-0042-03
masking_applied: false
TIER 3 — MASKED
people · faces masked
Customers, bystanders, minors

Automated face masking applied at stage 10, before any human reviewer or model sees the frame. Unmasked source is never delivered.

people_detected: true
release: none
masking_applied: true
SYSTEM 2 — SUPPLIER TIERS · WHO PROVIDED IT
◆ CONTRACTED
Operators and businesses

Signed master agreement, verified identity, AI-scoped exclusivity. Eligible for every licence type including multi-camera sets.

agreement: master
identity: verified
eligibility: all licence types
◆ VERIFIED
Individual creators

Identity confirmed through payment onboarding, warranty accepted at signup. Eligible for the main catalogue.

agreement: click-through
identity: payment KYC
eligibility: main catalogue
◆ UNVERIFIED
Anyone

Footage is accepted, screened and held. It earns nothing and is licensed to nobody until the uploader verifies.

agreement: pending
identity: none
eligibility: held, not licensed
AUDIO

Audio is used to synchronise multi-camera footage, then discarded. We never license audio, and no third-party music enters the catalogue.

Per-asset documentation is the difference between licensing footage and inheriting someone else's liability.

Chain of title

Every operator signs the same warranty set before a single file is ingested. Breach terminates the agreement and triggers indemnity.

W1
The operator is the original author and owner of the footage.
W2
No third-party music, logo, licensed footage or stock element is embedded.
W3
Footage has not been assigned exclusively to any other party.
W4
Staff appearing on camera have signed an AI-scoped release.
W5
Grant is limited to AI training and machine-learning use; all other rights retained by the operator.

Per-asset provenance record

Recorded at ingest, immutable, produced on request for every asset we licence.

ILLUSTRATIVEexample record — no footage has been licensed yet
asset_id        rc_example_0001
operator        example_operator_01 (EXAMPLE DIVE CENTRE)
contract        RC-EXAMPLE-0001 · signed 2025-11-14
shot_by         EXAMPLE INSTRUCTOR 01
captured        2026-07-14T02:14:07Z
location        -8.72751, 115.54441 · Example Bay
device          GoPro HERO12 Black · SN C33xxxxx
file_hash       sha256:9c3f…d81a (at receipt)
people          none detected · 1,264 frames sampled
release         n/a
tier            1 — clear
licence_scope   ai_training_unrestricted
evidence_pack   available on request (PDF + hashes)
Read the operator agreement
Request an evidence pack